POPA ReconPolymarket vs Kalshi: The Distribution War
Polymarket vs Kalshi: The Distribution War Kalshi and Polymarket barely pull you to their own sites anymore. The land grab is happening inside other people's products — and the two took opposite doors. Kalshi wired itself into regulated brokers: Robinhood, Coinbase, Webull, Interactive Brokers. ~88M funded accounts, sitting next to trillions in client assets. Polymarket went the other way — into self-custodial wallets: MetaMask, Trust Wallet, Bitget, OKX. A market in front of ~420M users. They're not even measured on the same axis. Kalshi rides regulated broker balance sheets — $7.48B in…
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